What is the purpose of this video?

Name *
What type of video is this?
Paste links to videos you like or could inspire concepts for this video.
Where will the video be merchandized and what amplification plans are in place? Who is lead in ensuring placement of asset is fulfilled?
i.e., inspirational, dynamic, elegant, friendly, etc.
All videos will be delivered in Full HD 1080p unless otherwise noted here.
Hand Over Date
Hand Over Date
Date video is needed to handover to eDell team, not date video needs to be live on the site.